055: Disrupting the fitness equipment industry with Max and Natalie from Bala Bangles

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Hi pals! Happy Thursday! New podcast episode is up and as we speak I’m chatting with the founders of Bala Bangles, Natalie Holloway and Max Kislevitz.

Download the full transcript right here. 

Here’s what we speak about:

How they bought started and the inspiration behind Bala Bangles

What it’s wish to work with Mark Cuban and Maria Sharapova as buyers

Tips for branding and aesthetics

Personal improvement assets

Not acquainted with Bala Bangles? Here’s some background information:

Ball robes and wrist weights? Bala has carried out greater than re-invent the old-school eighties wrist and ankle weight. They have merged the aesthetic world of style with the booming industry of fitness. With their signature bangles, the stylish minded can add weight to their pilates or yoga class, they will get an additional resistance on their afternoon stroll, or they will make a press release at the neighborhood cocktail celebration as they pair their pink bangles with a black taffeta parachute gown. One have a look at Bala’s Instagram and you understand – this isn’t a model for the one-dimensional.

Bala was based by the wife-husband duo, Natalie Holloway and Max Kislevitz. Into yoga, into entrepreneurship, they mixed their two passions. Cut to a sketch on a serviette whereas they had been taking a sabbatical in Southeast Asia, which led to a prototype, which changed into Bala Bangles.

In their first full 12 months in enterprise, Bala’s complete gross sales have expanded to $2M+ and their bangles will be present in over 1,000 retailers resembling Goop, Free People, Bloomingdales, and Urban Outfitters. They promote out consistently and are arising with two new launches this month.

Shop their website here and take a look at their Instagram here.

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Thank you a lot for listening and for your entire help with the podcast! Please depart a score or evaluation should you enjoyed this episode. If you allow a score, head to this web page and you’ll get somewhat “thank you” reward from me to you.

You can pay attention and subscribe to the podcast on iTunesStitcher, and Google Play.

xoxo

Gina



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